Billede af bogens forside - Advanced Customer Analytics

Advanced Customer Analytics

Targeting, Valuing, Segmenting and Loyalty Techniques

af Mike Grigsby

Bog, Paperback, Engelsk, 2016

Resolve data-heavy retail marketing questions through key analytic steps, with expert guidance in a direct and conceptual style.

Priser fra 4 boghandlere

Bogdetaljer

  • SprogEngelsk
  • IndbindingPaperback
  • ISBN9780749477158
  • Udgivet3/10/2016
  • Udgivet afKogan Page Ltd
  • Længde264 sider
  • ForfatterMike Grigsby
  • GenreBusiness og læring, Marketing