Billede af bogens forside - Explaining Buyer Behavior

Explaining Buyer Behavior

Central Concepts and Philosophy of Science Issues

af Columbia University, m.fl.

Bog, Hardback, Engelsk, 1992

Priser fra 4 boghandlere

Bogdetaljer

  • SprogEngelsk
  • IndbindingHardback
  • ISBN9780195071085
  • Udgivet20/08/1992
  • Udgivet afOxford University Press Inc
  • Længde400 sider
  • ForfattereColumbia University, USA Columbia University, USA) O'Shaughnessy, Professor Emeritus of Business at Columbia University Senior Associate of the Judge Institute of Management Studies John (Columbia University, Cambridge University Columbia University
  • GenreBusiness og læring, Marketing