Billede af bogens forside - Market Research

Market Research

The Process, Data, and Methods Using Stata

af Erik Mooi

Bog, Hardback, Engelsk, 2017

The book offers readers an overview of the entire market research process from asking market research questions to collecting and analyzing data by means of quantitative methods.

Priser fra 4 boghandlere

Bogdetaljer

  • SprogEngelsk
  • IndbindingHardback
  • ISBN9789811052170
  • Udgivet13/11/2017
  • Udgivet afSpringer Verlag, Singapore
  • Længde416 sider
  • ForfatterErik Mooi
  • GenreBusiness og læring, Marketing