Billede af bogens forside - Representing Consumers

Representing Consumers

Voices, Views and Visions

Bog, Hardback, Engelsk, 1998

Representing Consumers explores representation and constructions of 'truth' in consumer research. Contributions come from the United States and Britain and draw on a wide range of theoretical approaches.

Priser fra 4 boghandlere

Bogdetaljer

  • SprogEngelsk
  • IndbindingHardback
  • ISBN9780415184137
  • Udgivet24/09/1998
  • Udgivet afTaylor & Francis Ltd
  • Længde416 sider
  • GenreBusiness og læring, Marketing