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The Competitive Strategy

Techniques for Analyzing Industries and Competitors

af Michael E. Porter

Bog, Paperback, Engelsk, 2004

Now nearing its 60th printing in English and translated into nineteen languages, Michael E. Porter's COMPETITIVE STRATEGY has transformed the theory, practice and teaching of business strategy throughout the world.

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Bogdetaljer

  • SprogEngelsk
  • IndbindingPaperback
  • ISBN9780743260886
  • Udgivet19/01/2004
  • Udgivet afSimon & Schuster
  • Længde432 sider
  • ForfatterMichael E. Porter
  • GenreBusiness og læring, Ledelse & strategi