Billede af bogens forside - Tourism Marketing

Tourism Marketing

af Alan Fyall, m.fl.

Bog, Paperback, Engelsk, 2004

This book provides a thorough and detailed understanding of tourism marketing principles and practice within the context of inter-organisational collaboration. It introduces concepts, theories and issues central to inter-organisational collaboration and includes a series of detailed thematic chapters.

Priser fra 4 boghandlere

Bogdetaljer

  • SprogEngelsk
  • IndbindingPaperback
  • ISBN9781873150894
  • Udgivet21/12/2004
  • Udgivet afChannel View Publications Ltd
  • Længde400 sider
  • ForfattereAlan Fyall, Brian Garrod
  • GenreBusiness og læring, Marketing